Esiri Johnson Michael, Kolade Ajilore, Oloyede David Binta, and Ogungbamigbe Kemi Oladayo. 2013. “DETERMINANTS OF MEDIA SELECTION AMONG ADVERTISING PRACTITIONERS IN NIGERIA”. Singaporean Journal of Business Economics and Management 2 ((6):35-47. https://singaporeanjbem.com/index.php/SJBEM/article/view/154.