STUDY OF FACTORS ASSOCIATED WITH EMPLOYEES’RESISTANCE TO CHANGE AND ITS RELATION WITH CUSTOMER RESPONSIVENESS AND OUTCOME PERFORMANCE IN PRIVATE BANKS OF RASHT . Singaporean Journal of Business Economics and Management, [S. l.], v. 2, n. (5), p. 57–66, 2013. Disponível em: https://singaporeanjbem.com/index.php/SJBEM/article/view/174. Acesso em: 15 jul. 2026.