THE ROLE OF BUSINESS INTELLIGENCE IN BUSINESS PERFORMANCE MANAGEMENT: AN EXPLORATORY STUDY IN CASE OF ETHIOPIAN MEDIUM AND LARGE MANUFACTURING INDUSTRIES
Keywords:
Business, Technological Deployment Strategy, Organizational Performances, Manufacturing IndustryAbstract
Business performance management (BPM) is a key business initiative that enables companies to align strategic and operational objectives with business activities in order to fully manage performance through better informed decision making and action. Effective business performance requires an organization to model and monitor not only its tactics but also its strategies and the assumption on which these strategies are built. Thus, the aim of this paper was to examine the processes, methodologies and technologies underlying BPM in Ethiopian medium and large size manufacturing firms, the relation between BPM and business intelligence. Further the researchers tried to propose a framework for integrating corporate performance management and business intelligence in a holistic approach of managing business performance using AMOS Graphics techniques of path analysis.











